Description
The popular “Snack Nori” range now introduces Tokyo Premium Snack Nori, presented in a ukiyo-e design tin that captures the spirit of Edo.
Made with premium, aromatic Japanese nori and delicately layered with carefully selected ingredients, it is ideal as a snack or light bite.
It is also enjoyed as a subtle flavour accent in cooking.
The nori used in “Snack Nori” is high-quality seaweed sourced from Japan.
Each variety features carefully selected fillings, including wasabi sesame and mentaiko.
The seasoning has been precisely balanced to enhance, rather than overpower, the natural flavour of the nori.
Snack nori is cut into slimmer strips than standard flavoured nori, making it easier to eat.
Its bold, savoury taste pairs especially well with beer, sake, and other alcoholic beverages.
In addition to being enjoyed on its own, it can be roughly chopped and added to salads, pasta, ochazuke (tea-infused rice), or dressed dishes as a finishing accent.
It is also a popular choice for gifts.
The nori is seasoned with a soy sauce–based blend incorporating dashi made from Hokkaido Hidaka kelp.
Further depth of umami comes from a seafood extract made from sardines and flying fish.
Flavour Descriptions
Flavour Descriptions
・Wasabi Sesame Flavour
Made with powdered stems of domestically sourced wasabi.
The wasabi powder is blended with roasted white sesame seeds, creating a gentle heat and umami that complement the nori.
Ukiyo-e Motif: The Great Wave off Kanagawa (from Thirty-Six Views of Mount Fuji) by Katsushika Hokusai
・Mentaiko Flavour
The lively spiciness of mentaiko, marinated in a seasoning blend of chilli peppers and yuzu pepper, pairs beautifully with the nori.
Ukiyo-e Motif: Ten Classes of Women’s Physiognomy: Young Woman Blowing a Glass Noisemaker by Kitagawa Utamaro
Contents: 2 tins (20 g per tin)
Box Size: 10.2 × 15.2 × 7.8 cm (H × W × D)
Flavours:
Wasabi Sesame (Hokusai – The Great Wave off Kanagawa),
Mentaiko (Utamaro – Girl Blowing Glass)
Best before: 15 months from the date of manufacture (unopened)
Allergens:
Contains wheat, soya, sesame and milk as part of the ingredients. Products containing prawn and egg are manufactured on the same production line as this item.
Yamamoto Noriten
https://www.yamamoto-noriten.co.jp/english/
Yamamoto Noriten has enjoyed the loyal patronage of the people of Edo (present-day Tokyo) so much that, since its founding in 1849, people say, "When it comes to nori, it's Yamamoto." When Emperor Meiji visited Kyoto, his home, Tokujiro Yamamoto, the second-generation owner, was ordered by the Imperial Household to prepare a souvenir of the "Eastern Capital (Tokyo)" for Kyotoites. It was then that Tokujiro came up with the idea of seasoning toasted nori and thus he commercialized Ajitsuke Nori. Later, he packaged his nori in bottles and started to sell it. This became enormously popular as an innovative product, which led to a major change on the Japanese family table. Since then, Yamamoto Noriten has continued to lead the industry as the top brand representing Japan.
There are reasons why Yamamoto Noriten has been favoured so much by customers for so long other than its capability to introduce innovative products. Its greatest strength is its adherence to grading nori in accordance with strict criteria. Grading categories are diverse, including the way it melts in the mouth, its taste, colour tone and shape. Nori that has undergone a skilled technician’s checking process is next sorted into even more finely defined grades. Notably, out of the company’s several hundred employees, only one assumes the responsibility of product grading. The pride that Yamamoto Noriten takes in grading comes from a philosophy embedded deep in the company’s DNA.
Even today, in addition to its signature "Ajitsuke Nori," Yamamoto Noriten continues to come up with innovative products one after another, including "Otsumami Nori (snack nori)." But what remains unchanged in any age, are the company’s unshaken confidence and pride in its products' quality, which are its very foundation.